You should major in marketing if:

  • You love exploring new trends and market developments.
  • You’re interested in starting your own business or want to work with an established company to reach more customers.
  • You enjoy communicating with individuals and groups, and getting to know them and their interests. 

Learn how to create and implement marketing strategies while building experience in marketing research, sales management, promotion, direct marketing, retailing, and logistics. In your marketing classes and internships, you'll solve practical business case problems and prepare marketing plans and projects for local businesses. 

Marketing at UL Lafayette

What's Marketing Like?

  • Lab work & research
    Rated 1 out of 3
  • Internships
    Rated 2 out of 3
  • Presentations
    Rated 2 out of 3
  • Writing
    Rated 2 out of 3
  • Math
    Rated 2 out of 3
  • Group work & collaboration
    Rated 3 out of 3
Top 1%

We are among the top 1% of business schools worldwide accredited in both business and accounting by AACSB.

Life as a Marketing Major