Search engine optimization (SEO) is something you may have heard of but aren’t quite sure how to tackle. It is the practice of earning visibility in search engine results to increase the quality and quantity of visitors to your website.
If you have started thinking strategically about your web content, you have probably wondered what your target user is interested in, how they navigate your website, and what roadblocks they may face in engaging with your content. Luckily, Google Analytics takes the guess work out of content strategy.
With the introduction of ChatGPT and the string of artificial intelligence applications that have followed, AI has had a recent surge in availability. Through its algorithmic ability to adapt, self-correct and learn, AI is pushing the boundaries of human intelligence.